If you follow @gannilab on Instagram, you’ll know that the Copenhagen-based brand is working hard to not only become more responsible, but a certified B Corporation too. Though there are plenty of labels out there tapping into the bucket hat trend, GANNI is our favourite place to find them thanks to how fun and uplifting each design is. Decorated with a series of artful prints, smiley faces and animal stripes that’ll work at the beach and festivals, they’re made using either certified organic cotton (which has a slightly lower environmental impact than conventional cotton) or recycled polyester (which reduces dependence on petroleum as a raw material and can divert plastic from ending in landfills).
From day dot, Jimmy Fairly’s mission has revolved around creating quality eyewear with a fair price tag, while having a positive impact. Since the label’s founding, its ‘Buy One, Give One’ scheme has rather impressively donated over 400,00 pairs of glasses to those in need with the help of Restoring Vision. In 2021, a commitment to become even more caring and conscious has taken hold. Each new collection is handmade from ‘Eco Acetate’ with a plant-based and biodegradable composition (bio cotton cellulose and bio-sourced plasticisers,) and the search is on for a recycling solution to deal with the metal components. Its shops, offices and workshops have switched to green energy, single-use boxes have been eliminated and protective bags are no longer formed from plastic.
If Jane Birkin is on your list of style icons, no summer suitcase could ever be complete without a great woven bag. Meet A A K S, a label founded by Akosua Afriyie-Kumi with the aim of introducing the world to some of her favourite weaving techniques used by the women of Ghana, while also creating and igniting sustainable jobs within Africa. Each bright and exuberant design is deftly handmade by a group of local artisan weavers who sit under a huge baobab tree as they work, chat, and laugh together. The natural raffia is ecologically harvested from family farmers and any scraps that can’t be used are repurposed for smaller styles.
Launched in 2013 by fashion photographer Randall Bachner, Marrakshi Life celebrates comfort and traditional craft techniques. Making all collections to order, the slow fashion brand works exclusively with materials that are handwoven in their atelier using raw cotton sourced from Turkey and Egypt. From there, the dyed yarns are spun and woven on warp/weft flatbed looms, before the designs get cut and sewn in Marrakech. Catching our eye at first glance, the High Summer collection is powered by succulent peach, pale sage, cool mint and soft sand hues. The lightweight fabrics will keep you cool on even the hottest days, while the classic silhouettes demand to be worn as often as possible.
Inspired by Creative Director Agnes Fischer’s childhood spent on Saint Barthélemy snorkelling and exploring the island’s wildlife, Fisch was born from the desire to help clean up the ocean. That’s why the label uses nothing but ECONYL® to create its swimwear, which is a regenerated fibre made from ghost fishing nets and other nylon waste. Each piece is designed in St. Barths and handmade in Italy using the premium fabric that’s woven in Lombardy. We love that this timeless ‘Rajalin’ style will effortlessly double as a bodysuit at night, too. Just style it with linen pants or a slip skirt and stacked jewellery.
Created to debunk the perception that flip flops are disposable, TIDAL’s come with a tagline that’ll make the hearts of those trying to shop more consciously sing – 5x more durable than the average pair, they’ll spend more time on your feet and less in a landfill. From start to finish, each USDA BioPreferred Certified style is ethically made in New York at a wind-powered, low-waste factory using materials sourced from U.S. suppliers. They have innovative Renewafoam™ soles (reformulated polyurethane, just like your long-lasting running sneakers) and comfy straps made with EcoPure® to enhance biodegradation. The ‘Classic’ flops come in so many fun colours, with ‘Pickle’ and ‘Tangerine’ taking our top spots.